Integrated Business Planning:
Steering Towards Profit
Backber having the ability to respond swiftly and appropriately to change is becoming a core business capability. Businesses that can’t do so will fall behind the competition and ultimately fail. They need an operating model capable of detecting shifting trends in customer demand, and then flexing sales activities and production to safeguard financial results.
Integrated Business Planning at Backber is planning, budgeting and forecasting across the organization’s sales and marketing, supply chain and finance functions, in order to arrive at a plan that fulfills overall strategic goals. This process equips you to understand what makes money, so you are positioned to make controlled, profitable responses to unexpected events.
This process has driven improvements across important areas such as product availability, markdown expenses, production costs, working capital levels and inventory holding costs. However, only best-in class organizations have succeeded in integrating this activity with both strategic and financial planning. The additional financial dimension ensures that the S&OP delivers the organization’s top and bottom-line targets and that the business does not operate outside defined financial parameters.